Tag: human in the loop

Your Solution Partner in Turkish

Choosing a Localization Partner in the Age of AI: What to Look For—and What to Avoid

The question is no longer whether a localization partner uses AI.Almost all of them do. The real question is whether they use it with control, oversight, and accountability. As AI becomes ubiquitous in translation and localization, traditional vendor selection criteria have lost relevance. Speed, volume, and basic fluency are no longer differentiators. They are baseline…
Read more

From Translation to Transcreation: The Evolution of Localization

Localization is no longer just a downstream linguistic task. Today, it is an upstream strategic function one that intersects directly with brand identity, market positioning, user experience, and cultural risk management. For decades, translation was framed primarily as a fidelity exercise: accuracy, terminology consistency, and grammatical correctness. These foundations remain non-negotiable. But on their own,…
Read more

BASINDA BİZ

LOCALIZATION AGENCY

©2023 Localization Agency. Localization.Agency is part of Dijital Tercüme Ltd. - Turkey’s leading company in translation, localization, software, digital marketing and BTL.

Member of Çev-Der (Translation and Interpreting Association of Turkey, FIT Rep.) and Member of ÇİD (Association of Translation Companies, EUATC and GALA Rep.); Women in Localization and LocLunch